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Multifamily’s Best Kept Secret Multifamily’s best kept secret is no secret at all; that long-term ownership provides significant financial rewards. Why do I call this a secret? Because so few take advantage of the power of income compounding that is included in the rewards of long-term...
Ten Tips for Finding Great Residents Many property owners and property managers find themselves in this situation time and time again where the rental market competition is fierce. Statistics have shown that one-third of the population are rental Residents and the common mindset is shifting to this...
What is Rental Property? The payment of rent for use of an item is part of our everyday vernacular. We rent cars, homes, boats, even televisions. An airline ticket can be seen as renting a seat on an airplane to a destination on a particular date and time. Most often, however, a conversation...
Property Management: 5 Reasons For a Tech Check Up Technology is in constant motion. Everybody knows that. And every platform in use within your property management company is not on automatic update. In fact, there are probably a few applications in use that worked better in version 3.1 than in 4.1. Who has time...
Housing and Health Care The economics of multifamily housing is something I understand. The economics of health care is a complete mystery to me. However, I believe the two have a strong correlation going forward.Apartment rents are a component/percentage of household income. So is...
Ten Points of Comparison for Comparable Assets Knowing about comparable assets is important in a competitive environment. Every potential resident and most current residents are shopping your property and those around you. It is imperative that you do the same.How do you determine if an asset is a comparable? ...
Demographics: Deep Six the Averages Who wants to be average? Not you.Demographics research can live and breathe in the averages for years encapsulating data-rich reams of information in the recesses of difference between mean, median and mode. Who cares. Great dinner conversation but seldom actionable...
Apartment Marketing: The First Ten Seconds Too often leasing teams, trained up and fired up, lose every advantage in the first ten seconds of interaction with a potential resident.Here is a real life story. A prospective resident walks into the leasing office. The first person they see behind a desk is...

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