HOUSTON, TX - In keeping with the company’s strategy of hiring only top-tier talent, INNOVATIVE Real Estate Companies has announced the addition of Lori Snider to the team as Vice President, Marketing & Team Development.
Snider is a nationally-recognized educator and marketing trailblazer who specializes in delivering the highest-level customer experience through team development and purposeful messaging. Lori has developed, delivered and implemented training programs and award-winning marketing initiatives for many of the country’s top apartment firms.
Her career includes positions with Lincoln Property Company, Legacy Partners, Draper and Kramer, For Rent Media Solutions and Creativity For Rent – a multifamily marketing and design firm she co-founded – in addition to dozens of clients she has served as one of the industry’s premier consultants.
“Adding Lori to the team reflects our commitment to building a great company,” said Jared Miller, President of Multifamily Operations and Principal. “She has worked with so many multifamily organizations and been an extended part of so many teams, we are very fortunate to add her as a full-time member at INNOVATIVE where she will oversee all marketing and team development functions. There are only a few marketing and training professionals who stand out in multifamily, and even fewer are as well-rounded, creative, passionate, intelligent and driven as Lori.”
In addition to marketing and team development, Snider will oversee “experience management” initiatives and encourage the cultural environment that makes INNOVATIVE a convention-defying company and an incubator for new ideas.
About INNOVATIVE Real Estate Companies: INNOVATIVE Real Estate Companies is comprised of INNOVATIVE Student Housing, INNOVATIVE Apartment Living, INNOVATIVE Real Estate Investments and INNOVATIVE Real Estate Development. The company provides an end-to-end suite of services including developing exceptional communities, sourcing high value acquisition opportunities for investors, growing Net Operating Income (NOI) through exceptional management, and assisting in dispositions. INNOVATIVE is an innovator in the student housing and multifamily sectors by implementing and continuing to refine best practices from both the industry itself and Fortune 500 companies. The privately-owned firm has offices in Houston and Austin, Texas; Delray Beach, Florida; Park City, Utah and Los Angeles, California. To learn more about INNOVATIVE Real Estate Companies, visit www.INNOVATIVErec.com