Related Midwest Unveils 300-Unit The Row Fulton Market to Bring an Elevated Lifestyle to Chicago’s Famed Restaurant Row

CHICAGO, IL - Related Midwest today unveiled the name and detailed design of The Row Fulton Market, the developer’s 43-story, 300-unit residential high-rise under construction at 164 N. Peoria St., in the heart of Chicago’s historic Fulton Market District. Scheduled to open in June 2023, The Row will place residents steps from the city’s famed Restaurant Row, as well as leading employers that have helped establish Fulton Market as one of the fastest-growing business and cultural centers in the U.S.

Upon completion, The Row will offer generous convertible, one-, two- and three-bedroom apartments, including penthouses, all with sweeping views of the surrounding cityscape, and a full suite of amenities informed by how today’s renters live, work and recreate.

“The Row represents the one-of-a-kind neighborhood in which it is located, delivering aspirational real estate to Chicagoans who want to immerse themselves in the energy and creativity that have put Fulton Market on the map both nationally and globally,” said Curt Bailey, president of Related Midwest. “In anchoring the new epicenter of downtown, The Row gives residents a front-row seat to the area’s continued transformation.”

In designing The Row, Morris Adjmi Architects drew inspiration from the historic structures throughout the former meatpacking district and nearby L tracks, whose arched support beams are reflected in the building’s glass-and-steel façade. The slender tower is set back from a five-story podium that conceals parking with residences that front Peoria Street. Together with first-level retail space, the podium apartments help activate the streetscape in a manner consistent with adjacent buildings. The Row marks Related’s fourth collaboration with Morris Adjmi Architects nationwide and second in Chicago; the companies most recently collaborated on the 300-unit Landmark West Loop at 1035 W. Van Buren St., which opened in 2017. 

“For the design of The Row, we wanted to reinterpret recognizable industrial motifs that relate to Chicago’s larger context while seamlessly responding to the historic texture and scale of the beloved Fulton Market neighborhood,” said Morris Adjmi, FAIA, founder and principal of Morris Adjmi Architects. “Preserving the pedestrian experience along Randolph and Peoria streets was extremely important.”

Building interiors were created by March and White Design, which incorporated mid-century architectural references synonymous with Chicago through the use of warm tones and rich textures in both residences and common areas.

With floor plans that live graciously, the homes at The Row range in size from 617 to 1,929 square feet and feature 9-foot-6-inch ceilings; expansive windows, some framed by the steel arches that comprise the building’s façade; 8-inch wide-plank flooring; spacious storage; full-size in-unit washers and dryers; roller shades; and resident-controlled Ecobee smart thermostats. The high-end kitchens will boast Italian laminate cabinetry with back-painted glass uppers; quartz countertops with matching full-height backsplashes; Bosch and Fisher & Paykel integrated appliances; Valli&Valli polished chrome hardware; and Kohler fixtures and faucets. Additionally, select residences will have private terraces.

The building will also offer six premium penthouse residences, in spacious three- or four-bedroom floor plans ranging in size from 2,358 to 3,418 square feet. Located on floors 42 and 43, they feature panoramic vistas; 12-foot ceilings; expansive private terraces; and chef-inspired eat-in kitchens with Caesarstone countertops, full-height backsplashes and additional integrated appliances, including a Bosch steam oven and Thermador beverage center. Additional upgrades offered in the top-floor residences include spacious customized closets, a dedicated laundry room with full-size washer and dryer, and motorized Lutron shades.  

The Row is part of Related’s Reserve Collection, an exclusive set of properties across the Related Rentals portfolio blending the finest design from celebrated architects and the world’s top interior designers with life-enriching services and benefits. Residents will enjoy a full suite of superior building amenities designed to enhance and complement their daily lives to include a fitness club featuring top-of-the-line equipment; yoga studio; children’s play suite; reservable entertainment suite with adjacent terrace that includes an outdoor kitchen with seating; and multiple lounge and coworking spaces with modular seating and private conference areas. 

Positioned atop the podium, other outdoor amenities at The Row include a 13,800-square-foot landscaped recreational deck on the west side of the building, allowing for maximum sunlight, that will feature a lap pool with lounge seating; three outdoor grilling kitchens tucked under pergolas and separated by high planters, with dedicated dining and seating areas; a serene green space with lounging hammocks; and two fire pits with intimate seating that overlooks the city.

Additionally, the building will include a welcoming lobby with a 24-hour concierge and door attendant, and residents will have access to a variety of helpful services, such as move-in coordination, housekeeping, package storage, on-site dry cleaning, and walking, grooming and daycare services for pets. The Row will also offer 146 parking spaces, equipped with 12 electric vehicle charging stations, and complimentary bike storage.

As one of Chicago’s first 80/20 buildings – created under recently passed Affordable Illinois legislation – The Row will set aside 20% of residences, or 60 apartments, as affordable, pioneering a new model for inclusive development that reflects Related’s longstanding commitment to equitable housing.

In conjunction with its contracting division, LR Contracting Company, Related Midwest is once again partnering with BOWA Construction to build The Row, the city’s first high-rise co-led by a Black-owned contractor. BOWA, a certified Minority Business Enterprise (MBE) and member of the Illinois Black Chamber of Commerce, Business Leadership Council and the Chicagoland Associated General Contractors, has previously partnered with Related Midwest on a wide variety of projects including Lathrop and the Taylor Street Library and Apartments at Roosevelt Square.  

Nearby in Fulton Market, Related Midwest has proposed a 41-story, 1 million-square-foot office development at 725 W. Randolph St. that would offer extensive tenant amenities including a rooftop pool, as well as a 17,000-square-foot restaurant and flagship Equinox Fitness Club & Spa. It is one of many employment centers that will be a short walk for residents of The Row, who also have immediate access to some of Chicago’s most popular culinary, retail, hospitality, nightlife and entertainment offerings.

Pre-leasing for market-rate residences at The Row will begin March 1 with the opening of a leasing center just steps from the building at 950 W. Fulton St. that will showcase the building, amenities and available floor plans.

For more information on The Row, call (312) 337-8890 or visit www.rowfultonmarket.com. For more information on Related Midwest, visit www.relatedmidwest.com.

About Related Midwest: Related Midwest, the Chicago office of Related Companies, is the preeminent developer of mixed-use properties, affordable housing communities, and luxury condominium and rental homes across Chicago. The company commands a portfolio of residential, mixed-use and master-planned properties, including pioneering projects like The 78 where the company is heading a transformational development on 62 acres in the heart of downtown Chicago to create the city’s next great neighborhood. Related Midwest is also the largest developer of affordable housing in the Midwest, with more than 10,000 units, and has never converted an affordable unit to market rate. 

The firm’s other market-defining projects include ultra-luxury residential tower One Bennett Park, designed by Robert A.M. Stern Architects, with adjacent park by Michael Van Valkenburgh Associates; Fulton Market’s 725 Randolph, a 1 million-square-foot office building; luxury rental towers 500 N. Lake Shore Drive and OneEleven; Lathrop, an ongoing restoration and redevelopment of the historic Julia C. Lathrop Homes into a mixed-income community; 400 Lake Shore Drive, two residential towers situated where the river meets the lake in Chicago; and Roosevelt Square, an innovative 120-acre multi-phase development on Chicago’s West Side. 

For more than 30 years, Related Midwest has been an industry leader in community commitment and routinely sets the bar for measurable equity, diversity and inclusion standards on all of its projects. The company is deeply committed to improving neighborhoods, creating sustainable opportunities for small businesses and community residents, and building inspirational places and homes for all. Related Midwest’s business model is built on partnership with minority- and women-owned firms as well as mentorship of small minority- and women-owned businesses as they launch and grow. The firm is a founding partner in HIRE360, a first-of-its-kind community partnership designed to expand professional development and employment opportunities in the trades.

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