Recent events in the apartment newsletter industry have
PropPrint.com on the rise.
"Two events have really changed the apartment newsletter industry," said Vincent Beilman, founder of PropPrint.com. "In a recent survey, residents rated 'sense of community' as the number one factor contributing to their overall satisfaction with their property management companies. This survey, and all the discussion about the survey on the web and in industry publications, has been great for our company. The survey confirmed for many people what we have known for years: residents want to live in a special, connected community. Our resident communication products, including our flagship apartment newsletter programs, are built to enhance the connection between residents and their community. Our products help build a 'sense of community.' In fact, the continued development and enhancement of our products is driven by the simple notion that residents want a connection to their community. We have several new products on the way that build upon this theme."
David Veghte, co-owner of PropPrint.com, recently spoke on the second significant event – the consolidation of the apartment newsletter industry. "One day we looked up and most of our competitors were gone. One of the largest apartment newsletter vendors acquired all of our competitors. This consolidation has actually helped us grow our business because there is a very stark contrast between our apartment newsletter programs and the apartment newsletter program offered by our only remaining competitor. We are an old-fashioned, family-owned business built on quality products and, we hope, incredible customer service. Our customers are property managers. Property managers are in the customer service business, so they really appreciate our efforts to provide outstanding customer service. Of course, our business leverages the latest technology, but we are really about relationships, personal touches and talented graphic designers. Our only remaining competitor has taken a much different route, offering more of a 'do-it-yourself' newsletter. This stark contrast has really given us a boost."
Proprint.com is based in Tampa, Florida, but its products, including its apartment newsletter programs, are used by thousands of property managers located across the United States. Propprint.com has served the multi-housing industry for more than twelve years. Founded in 1996 as apartment newsletter company, PropPrint.com has developed into a single-source provider of printed resident communication and marketing products. PropPrint.com's product line, which can be seen at www.propprint.com, includes several apartment newsletter programs and numerous printed property management products including welcome kits, business cards and stationery, direct mail postcards, door-hangers, full-color flyers, floor plan brochures, site maps and more.