Leasing Momentum Continues at Hamilton Cove as Demand for The Rental Development’s First Tower Forges Ahead Amid COVID-19

WEEHAWKEN, NJ – Hartz Mountain Industries, a private family-owned and operated company known for its real estate holdings in major East Coast markets, is pleased to announce that the first residential tower of Hamilton Cove - its newest luxury rental community in the sought-after Lincoln Harbor area of Weehawken, New Jersey - has reached 50 percent leased in just five months from the launch of its leasing program. The leasing momentum at the tower with 258 apartment homes amid the COVID-19 pandemic is a testament to the community’s sophisticated design, curated amenity offerings, and its ideal location just minutes from Manhattan.

“We’re proud to have reached this milestone in leasing at Hamilton Cove, and this momentum further solidifies the development’s quality offerings, even during a pandemic market,” said Gus Milano, President and COO of Hartz Mountain Industries. “Hamilton Cove has rapidly become the preferred location for residents looking for thoughtfully-designed residences and a serene location, coupled with all of the accessibility of a city lifestyle.”

Redefining the Gold Coast of New Jersey, Hamilton Cove is a three-tower collection of 573 luxury rental residences, located at 800 Harbor Boulevard in Lincoln Harbor. Designed by local firm Marchetto Higgins Stieve Architects, the development celebrates the character of the neighborhood and features elegantly proportioned interiors by award-winning global design firm CetraRuddy. Residences feature elegant, state-of-the-art fixtures and finishes, and range in size from studios to three-bedrooms, with several including private outdoor space and offering unobstructed views of Manhattan. Current net effective pricing is $2,425 for studios, $2,570 for one-bedrooms, $3,645 for two-bedrooms and $6,045 for three-bedrooms. 

The all-inclusive lifestyle at Hamilton Cove additionally offers residents approximately 60,000 square feet of resort-style amenities, including rooftop cabanas; two heated pools and a jacuzzi; a dual-sided outdoor fireplace; grills and a bar; bocce ball court; outdoor movie screen; and an indoor/outdoor residents lounge, among others. Indoor amenities include a two-story, 7,590-square-foot fitness and wellness center outfitted with high-end equipment by Life Fitness and Fitness On Demand, as well as self-program lockers.  It also offers separate, dedicated multipurpose areas for yoga and meditation.

Lincoln Harbor is a quiet enclave set on 60 acres in Weehawken, directly across the Hudson River from Midtown Manhattan. Hartz Mountain Industries is at the forefront of transforming this area into a highly desirable residential community. A recently opened Whole Foods, as well as public green spaces and waterfront esplanades, round out the neighborhood. It is easily accessible via several modes of public transportation, including ferry service which stops directly at Hamilton Cove and is a quick six-minute ride to Manhattan’s 39th Street.

Hartz Mountain Industries: Hartz Mountain Industries has grown from a small start in 1966 to a large regional real estate enterprise. Hartz Mountain Industries owns and operates a portfolio of more than 260 properties primarily in major East Coast markets, including New York, New Jersey, Atlanta, Charlotte, Chicago and Maryland.  In total, comprising of more than 45 million square feet of residential, office, hotel and industrial properties, Hartz Mountain Industries is staffed to build complex developments with in-house architectural, construction, design, engineering, legal, marketing, leasing, property management and financial teams. 

Greystar: Back in 1993, when Founder, Chairman, and CEO Bob Faith set out to build Greystar, he envisioned the need for a rental housing industry leader — a blue-chip company that operated with the highest integrity and character in delivering world-class services to residents, property owners, and investors. With a winning strategy and a focus on people, Greystar continues to meet that need, guided by the Mission of enriching the lives we touch by doing things the right way.  Over the years, Greystar has learned what’s important to people when it comes to a place to call home, which is why they continually strive to provide beautiful living environments and innovative services that enhance the living experience.  

The Marketing Directors: The Marketing Directors is a renowned development advisory firm with over thirty-five years of experience working exclusively on behalf of real estate developers to design, market, and sell or lease residential homes. The Marketing Directors team is a collective of strategic thinkers, market experts, and trusted partners. Headquartered in New York with offices and sales teams active across North America, The Marketing Directors have helped clients successfully sell-out hundreds of new developments accounting for more than $30 billion in total sales.

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