PHILADELPHIA, PA - Dranoff Properties, a premier residential property group, announces the launch of the Dranoff Bike Share program. The complimentary amenity provides Dranoff residents with the opportunity to reserve a bicycle to use as a green and healthy method of transportation. Dranoff Properties is committed to helping residents maintain a sustainable lifestyle and this initiative is another offering to support a green standard of living.
To announce the launch of the bike share program, Dranoff Properties is hosting a celebratory event at its 777 South Broad location on Wednesday, September 12, 2012 at 11:45 a.m. A press conference will kick-off the event, followed by a galvanizing bike parade up South Broad Street ending at the City Hall Apron. Each parade participant riding a Dranoff bike is representing one of the major attractions available on the Avenue of the Arts, as well as those organizations that protect the street and invest in its future.
“All of our properties are located in urban areas, making the bike share program the perfect amenity to offer our residents so they can easily get to where they need to go in a fun, healthy and efficient way,” said Carl Dranoff, President of Dranoff Properties. “Many say that when exploring a city you should do so either by foot or on bike, and I believe the bike share program will widen the lens for our residents and showcase all of the entertainment, dining, education and energy that’s centrally located on the famed Avenue of the Arts.”
Through the Dranoff Bike Share program, each Dranoff rental property will offer residents three brightly-colored bikes that can be reserved in four-hour increments. Each bike was built with a basket for transporting goods and a bike bell to alert pedestrians and vehicles. Every resident that reserves a bike will receive a bike helmet, Philadelphia bike map and a bike lock for their excursion.
Launching the bike share program for residents is one way Dranoff is helping support Mayor Nutter’s pledge to make Philadelphia become the greenest city in America by 2015. Carl Dranoff and his team applaud those who want to live healthy and sustainable lifestyles, which is one reason why all the Dranoff properties are located in urban areas so residents have the option to walk or bike, removing the necessity of having a vehicle. Further, Dranoff’s newest property, 777 South Broad, received a LEED Silver certification and offers residents access to bike racks and an electric car charging station onsite. The newest addition for Dranoff, Southstar Lofts, is set to open in late 2013 on the corner of Broad and South Street. The 85-unit building will also be a candidate for a LEED Silver certification, providing an electric car charging station and more than 100 bike racks for residents.
Carl Dranoff adds, “It’s our hope that the Dranoff Bike Share program will encourage other residential buildings to support bicycle sharing, and provide more people with access to this green, healthy and cost efficient method of transportation.”
Uber, Philadelphia’s newest on-demand car service, is donating their transportation services for Dranoff bike parade participants. Additional donations were made by The Philadelphia Orchestra, Tashan Restaurant, Sbraga Restaurant and b2 Salon.
Dranoff Properties was established in 1998 to create unparalleled residential destinations that transform and revitalize the urban core. Led by nationally recognized visionary and urban advocate Carl E. Dranoff, the firm specializes in developing character-defining projects that rejuvenate neighborhoods, cities, and regions. Over the course of thirteen years, the company has developed a portfolio of award-winning, nationally recognized projects.