The Rainmaker Group Launches LRO Software 9.3

The Rainmaker Group Launches LRO Software 9.3

ATLANTA, GA - The Rainmaker Group, the leading provider of revenue management and profit optimization solutions to the multifamily housing and gaming/hospitality industries, announces the release of LRO™ software version 9.3, a broad and comprehensive update to its automated pricing software designed to provide more robust pricing analytics and superior reporting methodologies for owners and operators of multifamily housing units.

“LRO 9.3 gives our customers next generation pricing and reporting,” said Andrew Rains, executive vice president of LRO for The Rainmaker Group. “Through our continual enhancement of system functionality, including first-class reporting and settings, we ensure our customers have a system with the most information-rich data and reports available for the greatest ability to improve their revenue.”

The advancements built into LRO 9.3 include greater rent control functionality, lease expiration management (LEM) enhancements, new dashboard reports and key performance indicator (KPI) summary graphs, as well as additional administrator tools for parameter settings.

“The 9.3 LEM enhancements help us and our on-site teams manage our expirations with better control among lease term categories,” said Jessica Mills, director of revenue management for Carmel Partners, a 34,400-unit real estate company headquartered in Denver, Colo. “The new graphical approach to the LEM process delivers a more streamlined approach to quickly accessing and adjusting our expirations, ensuring greater accuracy with pricing and seasonality.”

Bryan Hilton, senior vice president of revenue management for Simpson Housing, a Denver-based portfolio with 17,500 units, said “The 9.3 release gives us greater ability to control and react to the market as well as our own business needs. This is a big advantage for us and something our field teams have been asking for. The enhancements integrated into LRO 9.3 also deliver greater detailed pricing sheets.” This drill-down information helps to create a sense of urgency and assists in scheduling to improve the sales process, explains Hilton.

Rainmaker LRO™ is the leading multifamily lease rate optimization solution used to maximize revenue from apartment leases. The system calculates optimized pricing based on multiple factors that influence rate setting, including traffic and lease duration, move-in dates, competitive affects and other metrics. The system also produces enterprise-wide demand forecasts by measuring and analyzing historical and current market metrics and performing calculations necessary for occupancy predictions that are dynamically updated as market conditions change.

The Rainmaker Group is the market leader in profit optimization solutions for the Multifamily Housing and Gaming & Hospitality industries. Rainmaker software, coupled with professional business consulting services, enables multifamily housing operators to maximize revenue from apartment leases and helps operators of casino hotels and other hospitality enterprises secure the most valuable customers to increase their profitability. Rainmaker is a Microsoft Gold Certified Partner and leverages cutting-edge research in order to bring customers the most sophisticated solutions to their revenue management challenges. Adopted by industry leaders and niche players alike, Rainmaker's LRO™, revolution™, and TribalREV™ solutions provide clients a strategic advantage in achieving the highest profitability from their assets. Multifamily housing clients include leaders such as Archstone, AvalonBay Communities, Equity Residential, Gables Residential, Post Properties, Mid-America Apartment Communities and more. Gaming/Hospitality clients include leading casino/hotel organizations such as Atlantis The Palm Dubai, Caesars Entertainment, Isle of Capri Casinos, MGM Resorts International, Omni Hotels & Resorts, Wynn Las Vegas and many others. Headquartered in northern Atlanta, GA, Rainmaker is a solid, profitable, rapidly growing, privately held company.

Carmel Partners is a premier national full-service real estate company that specializes in acquisition, development, renovation management and forging value-adding relationships with our customers. Carmel Partners invests in select markets throughout the country. Our approach is to concentrate solely on multi-family opportunities and successfully leverage this expertise to identify investment opportunities throughout the capital stack. Carmel Partners executes this strategy by combining sophisticated capital market and investment expertise with extensive asset management and operating capabilities along with a depth of experience and knowledge of the market. Our national reach allows us to benefit from economies of scale in our numerous renovation projects and helps us identify trends at an early stage.

Established in 1948, Simpson Housing LLP® is a national, fully-integrated real estate development and portfolio management firm. Primarily focused on the multifamily market, Simpson builds and operates high-quality, residential communities throughout the United States. As one of the largest privately held owner, developer and managers of apartment communities in the nation, it is organized to deliver a comprehensive range of real estate services – including development, property management, construction, acquisition, marketing and financing.

Source: The Rainmaker Group / #Multifamily #Technology

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