NEW ORLEANS, LA – 365 Connect announced today the integration of its Marketing Syndication Platform with Rent Jungle's high penetration Featured Listings for online apartment rental marketing. The integration allows apartment community managers using the 365 Online Leasing Center the ability to elevate their search listing on Rent Jungle to the top with one click. This powerful and timely addition to the already robust 365 Connect Technology Platform further cements 365 Connect's role as the leader in creative, leading edge, Web-based technology solutions for the multifamily industry.
The launching of 365 Featured Listing Integration reflects and supports the shift in the multifamily market away from obsolete marketing methods towards more economical and effective online marketing technology. 365 Connect research has repeatedly demonstrated that today's renters are "search oriented" and gravitate to the most efficient search engine sites. This powerful integration delivers high market penetration through distribution of 365 Connect client's listings over Rent Jungle's syndication network to such sites as Oodle, AOL Spaces, Zillow, Facebook Marketplace and over 100 others.
Rent Jungle (www.RentJungle.com) has emerged as the leader in rental housing search across the multifamily marketplace. In teaming with 365 Connect, the leader in delivering multifamily marketing and resident services platforms, apartment managers are now afforded powerful Internet marketing, communication and resident services under one roof.
365 Connect first launched its live data feed through its Marketing Syndication Platform to Rent Jungle's housing search engine in August 2010. With that infrastructure in place, 365 Connect and Rent Jungle then incorporated a switch inside the "Manager's Admin Panel" in the 365 Online Leasing Center enabling property managers to enhance their current listing to a Rent Jungle "Featured Listing". This simple, but critical piece allows community managers to simultaneously control marketing budgets while providing a marketing platform that requires no manual posting or updating of content.
The Marketing Syndication Platform is a joint product of 365 Connect and MultifamilyBiz.com, which harnesses and syndicates information across the Internet through multiple data feeds from the 365 Connect Network of Online Leasing Centers. The powerful MultifamilyBiz.com platform serves as the data hub and entrance point for the syndicated feeds.
Going beyond traditional hosted websites, the 365 Connect Technology Platform gathers and sorts data into bundles and then mass syndicates the most relevant data that apartment shoppers are seeking (such as photos, floor plans and pricing) across the Internet. The Marketing Syndication Platform saves multifamily property owners time and money through the elimination of redundant marketing efforts which normally demand an extraordinary amount of management staff time.
In today's ever expanding Internet marketplace, in which 90% of all housing searches start on the Internet, it is vital that multifamily owners and operators market their communities online efficiently and inexpensively. 365 Connect strives to place each of its clients' apartment communities in as many online destinations as possible with automatic, real-time updates in a seamless process that property managers never have to touch, see or update. By pushing the leasing information for 365 Connect platform communities across high traffic sites such as Rent Jungle, 365 Connect clients are ensured that their most needed property information is reaching online prospects across the breadth of the Internet.
Rent Jungle was founded in 2009 by Rick Ferris and Jon Pastor. Their vision was to fill a void in the online real estate market by offering a simple, easy-to-use directory and a one-stop-shop destination for renters. After working to develop the apartment industry's first true search engine, RentJungle.com was relaunched in October, 2010, and has quickly become one of the premier rental listing sites on the Web. The site works much like other search engines in that it scours the internet to amass apartment listings from a variety of listing sites; however, unlike other search engines, Rent Jungle specializes in apartments and rental housing. Users can search, sort and bookmark individual listings as well as view them in an innovative user-friendly map.
The key to Rent Jungle is its innovative aggregating and mapping technology. Geng Wang, Chief Marketing Officer at Rent Jungle, explains that "Not only does it scour the web and aggregate pages to find every listing, but it also presents those findings in an interactive map that makes apartment hunting so easy, a monkey could do it. You get more listings than any other online site and lots of great features like price comparison, rent trends, note taking, and Facebook sharing to help you find that perfect apartment."
365 Connect and MultifamilyBiz.com are proud to launch this leading edge feature with Rent Jungle to create an integration that enhances their mission of driving quality traffic to all of the 365 Connect Online Leasing Centers.
Headquartered in New Orleans, Louisiana, 365 Connect was founded in 2003 by a team of multifamily housing professionals with wide-ranging expertise in real estate development, management and technology. 365 Connect provides web-based technology solutions to the multifamily industry, with a focus on resident and management interaction and doing business in the digital world. Today, 365 Connect is the leader designing and delivering web-based multifamily technology platforms with an array of products ranging from online leasing centers and interactive resident platforms to MultifamilyBiz.com, a powerful and robust B2B industry portal. More information on 365 Connect businesses and services is available on the Web at: www.365connect.com
MultifamilyBiz.com is the place to be for everything touching multifamily housing. From its robust vendor directories to professional blogs, MultifamilyBiz.com is dedicated to providing a suite of focused, leading-edge, online tools and resources for maximizing and accelerating commercial activities in the multifamily marketplace. For more information regarding MultifamilyBiz.com and its services visit: www.MultifamilyBiz.com
Rent Jungle is the most comprehensive rental listing site on the web. It works much like other search engines in that it scours the Internet to amass apartment listings from a variety of sites. Rent Jungle employs innovative aggregating technology that can detect both when new rentals come on the market and when rents for a particular property change. All of this data is analyzed and stored in order to keep users abreast of the latest happenings in the rental market. Trends can be tracked by city and by neighborhood, furthering the site's value to users. Users can see searches on an easy, interactive map that links to satellite street views. For more information visit: www.RentJungle.com
Source: MultifamilyBiz.com