NEW ORLEANS, LA – 365 Connect, the New Orleans based technology platform provider to the multifamily industry, announced today that it has launched its live data feed integration with Vast.com (www.Vast.com). Employing its latest product, the 24-7 Leasing Center, the integration automatically brings all of the apartment community marketing data for 365 Connect's apartment clients to Vast.com via the Center's syndication platform.
Vast.com is the leading vertical search and advertising platform for real estate and other major consumer purchase categories, with millions of users a month making purchasing decisions through the Vast.com network of partner websites. With over one million active listings, Vast.com hosts the largest index of rentals on the Internet.
The Vast.com team was formed in 2005 by Kevin Laws, a former executive with Epinions. He has since been joined by former executives from Zillow, Trilogy, Paypal, and CoreMetrics. The basic idea is that if Internet listings are already in the inventory, they can be better matched with user needs and are much more effective. The Vast mission is making transactions happen, as opposed to just making the information available and forcing users to browse screen-after-screen of listings. Its technology focuses on understanding the meta-data on an item.
24-7 Leasing Center is a joint product of 365 Connect and MultifamilyBiz.com, which harnesses and syndicates information across the Internet through multiple data feeds from the 365 Connect Network of Online Leasing Centers. The powerful MultifamilyBiz.com platform serves as the data hub and entrance point for the syndicated feeds. Going beyond traditional hosted websites, the 365 Connect platforms gather and sort data into bundles and then mass syndicate the most relevant data that apartment shoppers are seeking (such as photos, floor plans and pricing) across the Internet. The syndication platform saves time and money for multifamily property owners through the elimination of redundant marketing efforts which normally demand an extraordinary amount of management staff time.
In today's ever expanding Internet marketplace, in which 90% of all housing searches start on the Internet, it is vital that multifamily owners and operators market their communities online efficiently and inexpensively. 365 Connect strives to place each of its clients' apartment communities in as many online destinations as possible with automatic, real-time updates in a seamless process that property managers never have to touch, see or update. By pushing the leasing information for 365 Connect platform communities across high traffic sites such as Vast.com, 365 Connect clients are ensured that their most needed property information is reaching online prospects across the breadth of the Internet.
365 Connect and MultifamilyBiz.com are proud to align their 24-7 Leasing Center syndication platform with Vast.com to create an integration that enhances their mission of driving quality traffic to all of the 365 Connect Online Leasing Centers.
About 365 Connect, LLC: Headquartered in New Orleans, Louisiana, 365 Connect was founded in 2003 by a team of multifamily housing professionals with wide-ranging expertise in real estate development, management and technology. 365 Connect provides web-based technology solutions to the multifamily industry, with a focus on resident and management interaction and doing business in the digital world. Today, 365 Connect is the leader designing and delivering Web-based multifamily technology platforms with an array of products ranging from online leasing centers and interactive resident platforms to MultifamilyBiz.com, a powerful and robust B2B industry portal. More information on 365 Connect businesses and services is available on the Web at: www.365connect.com
About MultifamilyBiz.com: MultifamilyBiz.com is the place to be for everything touching multifamily housing. From its robust vendor directories to professional blogs, MultifamilyBiz.com is dedicated to providing a suite of focused, leading-edge, online tools and resources for maximizing and accelerating commercial activities in the multifamily marketplace. For more information regarding MultifamilyBiz.com and its services visit: www.MultifamilyBiz.com
About Vast.com: Founded in 2001 and backed by Clearstone Venture Partners and Leapfrog Ventures, Vast.com is headquartered in San Francisco with offices in Belgrade, Serbia. Vast.com works within the real estate, auto, and travel industries to create consumer search experiences and online marketplaces for the world's most respected companies. Vast offers the first search and advertising platform optimized to match in-market consumers with ideal, available homes, cars, and leisure travel itineraries while providing advertisers with access to an efficient marketplace for their unique products and services. Clients such as USAA, Kelley Blue Book, Orbitz Worldwide, AOL and Yahoo! have integrated Vast.com's custom platform into their websites to serve over 30 million consumers per month. For more information, visit www.vast.com
Source: MultifamilyBiz.com