Mobile Leasing With a Social Twist Launched

Mobile Leasing With a Social Twist Launched NEW ORLEANS, LA - 365 Connect today announced the launching of its 365 Mobile Leasing Center with social networking connectivity. Fully integrated with 365 Online Leasing Center, the expansion enhances the already robust 365 Connect Technology Platform with mobile device accessibility to bring all of the important apartment community marketing data to renters on-the-go. This powerful and timely addition to the 365 Connect Technology Platform further cements 365 Connect's role as the leader in creative, leading edge, Web-based technology solutions for the multifamily industry.

365 Mobile Leasing Center will enable access for viewing a 365 Connect community on a mobile device and accessing apartment availability and pricing in real time through its integration with the community's 365 Online Leasing Center. Community information, photos, amenities and floor plans can be seen without the skewing that accompanies most Websites when seen on a cell phone. Interested renters can also reserve a floor plan, request specific information and schedule a visit to view the community.

The new mobile application works across the major SmartPhone networks including Apple iPhone, BlackBerry, Android, Palm Pre and Windows Mobile. By coupling the 365 Connect proprietary platform with any SmartPhone's GPS technology, viewers have the ability to obtain door-to-door directions to any apartment community from wherever they are.

Designed to deliver to prospective residents the same capabilities and user experience as a desktop computer, 365 Mobile Leasing Center does not require an addition URL or "forwards" to another domain. It auto-detects mobile browsers and delivers the community's mobile platform seamlessly. 365 Mobile Leasing Center is also designed to interact with 365 Leasing Online Center through market "push" access points. Included in the many desirable features are a mobile icon on every page and its "Send to Mobile" feature.

The techno geniuses at 365 Connect are fully aware that the renters of today are deeply immersed in online social networking as a way of life. Taking social networking in the multifamily industry to the next level, 365 Mobile Leasing Center delivers interactive links to each apartment property's FaceBook and Twitter pages. Further, as video viewing now accounts for 69% of all mobile data traffic, the design team built 365 Mobile Leasing Center to interact with YouTube for Mobile, the top mobile device video channel in the world (which comes pre-installed on both the Apple iPhone and Android, and has a downloadable APP and mobile web version supported by almost every SmartPhone in the market). Prospective residents will now be able to view community and apartment videos through the interactivity of 365 Mobile Leasing Center with YouTube for Mobile.

Having gone far beyond traditional hosted websites, 365 Connect builds and maintains platforms which enable its multifamily applications to sort data, integrate into other platforms and syndicate leasing information across the Internet. 365 Mobile Leasing Center melds seamlessly with 365 Leasing Online Center in pulling floor plan pricing, unit availability, rent specials, office hours, pet policies and any other information in real time from 365 Leasing Online Center. The final result is the elimination of redundant updating of leasing information while meeting the demands of a highly mobile and social interactive society.

As today's renters rely more heavily on mobile technology to access information, 365 Connect finds that it is critical to position its clients' apartment communities to take advantage of this emerging market. With current statistics showing that 91% of this country's consumers have a mobile device, it is vital that multifamily owners and operators market their communities on an interactive mobile platform. 365 Mobile Leasing Center has the ability to distribute leasing information, integrate with social networks, automatically update content and make the whole process seamless, so that property managers never have to touch, see, or update it.

Headquartered in New Orleans, Louisiana, 365 Connect was founded in 2003 by a team of multifamily housing professionals with wide-ranging expertise in real estate development, management and technology. 365 Connect provides web-based technology solutions to the multifamily industry, with a focus on resident and management interaction and doing business in the digital world. Today, 365 Connect is rapidly becoming a leader in web-based multifamily technology platforms with an array of products ranging from online leasing centers and interactive resident platforms to MultifamilyBiz.com, a leading B2B industry portal. More information on 365 Connect businesses and services is available on the Web at: www.365connect.com
Source: MultifamilyBiz.com

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