Hispanic Focused Apts Unveiled

Hispanic Focused Apts Unveiled
GREENWOOD VILLAGE, CO - The Comunidades Group (TCG) announces Casa Los Pinos, a prototype Hispanic-focused multifamily community, complete with culturally customized housing, ethnically relevant programs and demographically targeted resident resources. Located in the Atlanta, Georgia suburb of Norcross, Casa Los Pinos is a highly desirable living environment, providing culture-relevant products and services to Hispanic consumers. This community is the first in an extensive major national rollout planed by The Comunidades Group, a Hispanic-focused property acquisition and management company based in Denver, Colorado.

As part of the company's Cultural Customization™ program, TCG rental communities provide residents with educational programs such as financial literacy, English courses, health awareness, and vocational and computer orientation. TCG neighborhood amenities are repositioned to better complement Hispanic culture - in this case, community tennis courts were replaced with a soccer field. TCG also created a 2,500 square foot organic garden at Casa Los Pinos, planted by its residents, promoting social interaction end eco-consciousness in the community.

"Happy residents make for solid, successful communities," states Javier Callejas, Investment Associate for TCG. "By providing educational opportunities, a quality living environment, and empowerment options, the TCG model creates cultural desirability as well as a financially sound investment strategy. The phenomenal future growth of the U.S. Hispanic demographic means high demand for our product; our investors and joint-venture partners win through improved returns because of higher occupancy rates, resident retention, and improved net operating income."

The Comunidades Group acquires, repositions and manages multifamily housing communities across the country, with a focus on Hispanic orientation through its comprehensive Cultural Customization program. For more information, please visit www.thecomunidadesgroup.com
Source: The Comunidades Group

More Stories

Get The Newsletter

Get The Newsletter

The latest multifamily industry news delivered to your inbox.