Online Auction Hits Red Carpet

Online Auction Hits Red Carpet
HOLLYWOOD, CA - The nation's leader in online real estate auction marketing, LFC Group of Companies, launched a new auction campaign on its residential real estate website, Freedom Realty Exchange. Fifteen brand new Craftsman-inspired townhomes, located at 2020 Holly Drive in the epicenter of the glamorous Tinseltown, will be auctioned through an innovative online format.

Situated near the Hollywood Bowl, Cahuenga Blvd., Sunset Blvd., and just below the Hollywood Reservoir, the historic, close-knit community of Hollywood Dell, provides a chic living experience as Hollywood's best kept secret. In 2004, Los Angeles Magazine voted the Hollywood Dell one of the "10 Best Neighborhoods You Have Never Heard Of" and the A-list stars that have lived there will agree. Originally priced in the upper $800,000-$900,000 range, these charming homes offer reduced prices of 54-60% with starting bids at $399,000.

The exterior façades of these townhomes in Hollywood Dell were designed by award-winning colorist Miriam Tate. Tate combined multi-hued pastels and white accents to highlight a classic, Craftsmen style, and creating a unique architectural design for this gated community. Built with the comfort and convenience of its residents in mind, 2020 Holly Drive provides gated subterranean parking and spacious storage units, CAT 5 wiring, personal in-home security systems, and a charming private patio and yards. The fifteen townhomes, ranging from 1,568-1,812 square feet of living space, warmly welcome guests to step inside the 2-3 bedroom/3 bathroom homes and experience all that these designer townhomes have to offer.

Upon entering, the open floor plan naturally flows along the Durango travertine honed flooring into the kitchen. European-inspired and perfect for cozy home entertaining, the kitchen features Kitchen Aid® Architect II stainless steel series appliances, a Kohler® stainless steel farmhouse sink, Santa Cecilla granite countertops, and custom Italian shaker-style cabinets, adding a touch of softness to the subtle modernity of the stainless steel appliances. The townhome also offers a spacious downstairs den that doubles as a bedroom with a private bathroom. The rich hardwood staircase, complete with wrought iron railing, leads upstairs to two Berber® carpeted bedrooms, each with plenty of closet space, vaulted ceilings, a private bathroom, and an abundance of light from the dual-pane low energy Pella windows.

"Closing the gap between asking and selling prices - that's what auctions do," states Kelly Lovegrove, LFC Group of Companies' Director of Operations. "This is not a foreclosure auction, although the pricing might have some people thinking it is. Actually the townhomes on 2020 Holly Drive are lined up for their curtain call just waiting for the new homeowners to set their price."
Source: LFC Group

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