Will today be the day? We are checking all the links, putting in content and coming soon pages where we have none. Our video crew is running late with some edits to our debut “BizTV” video; so that page is not built yet. BizTV is going to rock this party, so step aside CNN. We have a million little adjustments here and there; like what looks good in Firefox might not in IE-7. Can the Browser Wars find a common ground to fight on? You have to tweak code for your site to look correct in both. For the record, Firefox rocks, sorry Bill. So we tweak code, view the site in different browsers, etc. Another day at the ranch as they say!
We also have been doing a little brainstorming on how the advertising piece should work. Yes, we must sell ads to eat, sorry. One thing we set out to do when we started this is keep the target audience in mind. We want to give that 80%-plus of the multifamily market the chance to run a nice graphic ad at a very reasonable cost. We are going to opt to the McDonalds formula; make it cheap and tasty! We’ll unveil this idea in due time, as it might change between now and then. But stay tuned, you’re going to love it!
Back to the ranch, have some branding to do!