Building a Local SEO Strategy to Attract Searching Renters

Mobile Search, Social Marketing, Blogging Platforms, Google Listings

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Listen to This Free Digital Media Webcast

Join property management expert Ernest F. Oriente of PowerHour® and multifamily technology innovator Kerry W. Kirby, CEO and Founder of 365 Connect and MultifamilyBiz.com for a FREE MultifamilyBiz.com + PowerHour Digital Media Webcast Conference. This lively discussion will focus on “Building a Local SEO Strategy to Attract Searching Renters - Mobile Search, Social Marketing, Blogging Platforms, Google Listings.” This fast-paced 60-minute FREE Webcast Conference, focuses on building local search engine optimization across multiple platform to attract more prospects.

Conference Discussion Highlights

  1. What is local search engine optimization and why is it critical for apartment marketing?
  2. Why it is important to have NAP consistency, reviews, citations and backlinks?
  3. Why is your Google listing a critical building block to any local SEO strategy?
  4. How does mobile and social media play a role in being found in local search results?
  5. Why every apartment community should maintain an integrated blogging platform?

Conference Moderators

Kerry W. Kirby is an entrepreneur, technology innovator and the founder and CEO of New Orleans-based 365 Connect, a leading provider of award-winning marketing, leasing, and resident technology platforms for the multifamily housing industry. A renowned speaker, author, and media expert on technology, Kerry has published numerous articles, case studies, and is a contributor to several nationally published books on real estate and technology. Kerry has been a guest lecturer, featured speaker, and panelist at numerous universities, national conferences, and events. Known for his passion to foster the next generation of technology innovators, Kerry is one of the most notable supporters of technology and educational events in the New Orleans area. He has been featured on the BBC Digital Planet program, NPR News and various media outlets, and has led 365 Connect to receive a vast array of national and international technology awards including the Louisiana Governor's Technology Award.

Ernest F. Oriente, a business coach since 1995 [29,160 hours], a property management industry professional since 1988-- the author of SmartMatch Alliances...the founder of PowerHour, PowerHour SEO, PowerHour Sales Academy, PowerHour Leadership Academy and Power Insurance & Risk Management has a passion for coaching his clients on executive leadership, hiring and motivating property management SuperStars, traditional and Internet SEO/SEM marketing, competitive sales strategies, and high leverage alliances for property management teams and their leaders. He and his PowerHour team provide private and group coaching for property management companies and industry sales vendors/suppliers around North America, executive recruiting, investment banking, national real estate and apartment building insurance, SEO/SEM web strategies, national WiFi solutions, employee policy manuals, social media leadership and powerful tools for hiring property management SuperStars and building dynamic teams.

Ernest worked for Motorola, Primedia and is certified in the Xerox sales methodologies. Recent interviews and articles have appeared more than 7000 times in business and trade publications and in a wide variety of leading magazines and newspapers, including Smart Money, Inc., Business 2.0, The New York Times, Fast Company, The LA Times, Fortune, Business Week, Self Employed America and The Financial Times. Since 1995, Ernest has written over 200 articles for the property management industry and created 350+ property management forms, business and marketing checklists, sales letters and presentation tools. To subscribe to his free property management newsletter go to: www.powerhour.com. PowerHour® is based in Olympic-town…Park City, Utah, at 435.615.8486, by E-mail or visit their website: www.powerhour.com

Ernest also runs the #1 LinkedIn group in the world for property management vendor/supplier sales success, and the #1 LinkedIn group in the world for property management success.

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