Gelt Sells 150-Unit Capella Place Apartment Community for $19.6 Million in Phoenix, Arizona

LOS ANGELES, CA - Gelt Inc., a Los Angeles-based real estate investment and asset management firm, announced today it has sold Capella Place, a 150-unit apartment property in Phoenix for $19.6 million ($130,500 per unit). Gelt acquired the property in August 2012 for $9.3 million ($62,000 per unit) and embarked on a strategic renovation and repositioning plan, more than doubling its value upon disposition.

Tyler Anderson, Sean Cunningham, and Asher Gunter of CBRE represented Gelt as well as the buyer, Baron Properties, in the transaction.

“Gelt recognized a prime opportunity to add significant value to Capella Place by making strategic improvements and creating operational efficiencies,” said Keith Wasserman, partner with Gelt. “In addition to taking advantage of the value-added play, the low cap rate environment driven by low interest rates, as well as the property’s high-growth location, made this a well-timed disposition and a true success story for our loyal investors and our firm.”

Wasserman noted: "The buyer has acquired a very well-located asset that still has tremendous upside potential through interior renovation and amenity enhancement."

Upon acquiring the asset, Gelt moved forward on a comprehensive renovation and repositioning strategy that encompassed a name change/rebranding (it was formerly known as Broadstone on Twelfth Apartments), repainting the entire exterior, adding a perimeter fence and security gate, installing a barbeque area and pergola, and renovating select units.

Built in two phases in 1971 and 1985, Capella Place is located at 1212 Bethany Home Road in the submarket of Camelback/Biltmore within the greater Phoenix metro area.  The garden-style 18-building property is situated on 4.85 acres and includes 76 one-bedroom units, 67 two-bedroom units, six studio units, and one three-bedroom unit. Community amenities feature a 24-hour laundry facility, fully appointed clubhouse, pool and spa, fitness center, and communal barbeques.

Prominently located at the intersection of 12th Street and Bethany Home Road, Capella Place is within one mile of the Camelback Corridor, 7th Street’s restaurant row, and the AZ-51 freeway. It is within five miles of three of the Phoenix area’s largest employment centers with more than 240,000 jobs that include the Camelback Corridor, Midtown and Downtown corridors. Additionally, the largest concentration of hospitals and healthcare affiliates in Arizona is located in the area immediately surrounding Capella Place.

The greater Phoenix market has experienced strong economic growth in recent years. In fact, Maricopa County, which exceeds 4.2 million people, had the highest population growth in the nation in 2016.

About Gelt, Inc. Gelt Inc. is a regional real estate investment and asset management company that seeks to acquire properties in strategic markets in the Western U.S. Since the company's inception in 2008, Gelt has acquired more than 7,300 apartment homes and mobile home sites valued in excess of $1 billion. The firm’s philosophy is to be a prudent steward for its investment capital, to invest wisely, with confidence and intelligence in emerging, constrained markets. Gelt seeks appropriate risk adjusted returns while achieving income from current cash flow and appreciation through superior performance of its assets.

Gelt consists of a team of real estate professionals that possess a wealth of knowledge and expertise in law, real estate, finance, property and asset management, and construction.

Gelt’s additional entrepreneurial companies include Domuso.com and Gelt Venture Capital. Gelt developed Domuso.com, the first financing-as-a-service resident portal for the $540 billion rental payment industry.  Domuso offers online certified and financing options for move-in payments, one-time rent payments, debt payments, refunds, and late payments.  The company developed its own proprietary risk scoring model to offer point-of-sale financing utilizing rental application data, property operational data, and historical payment history. Gelt Venture Capital is a seed-stage venture capital firm investing in companies capable of making large global impacts. We believe automation, mobility, robotics, artificial intelligence, and space tech form the fundamental technology layer transforming our world and we focus on applications of these foundational technologies.

The firm strives to stay on top of industry trends and is always on the lookout for new technologies that simplify life for its leasing agents and help its properties run smoothly.

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